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Woodbridge enterprise team taking market by storm

PUBLISHED: 09:33 07 March 2019 | UPDATED: 10:12 07 March 2019

Students from the Woodbridge School enterprise team Picture: J WRIGHT

Students from the Woodbridge School enterprise team Picture: J WRIGHT

Archant

Teenagers at Woodbridge School have become the latest attraction at Woodbridge Market by embracing the plastic-free lifestyle as part of their enterprise project.

One of the leads produced by the team Picture: J WRIGHTOne of the leads produced by the team Picture: J WRIGHT

The pupils have been getting to grips with the world of business by creating their own brand, D.O.G.

D.O.G. stands for Durable. Organic. Green. and represents the environmental message behind the company’s plastic-free products for pets, which include a dog slip lead.

Sarah Barker, member of the D.O.G. team said: “We worked to come up with a plan that was sustainable but useful. We were thinking about what was a big market.

“Lots of pet products are made of plastic.”

Pupils show off their pet products Picture: J WRIGHTPupils show off their pet products Picture: J WRIGHT

The leads themselves are made of hemp which is grown in the UK and then put together by a family company in Yorkshire.

The students at Woodbridge School then add a leather handle which they hand stitch onto the leads.

All the leather is upcycled material which came from an upholsterer who was going to dispose of it in landfill.

The product packaging is also made from recycled, biodegradable materials.

The project is part of the nationwide Young Enterprise scheme which sees Year 12 students across the country set up their own small businesses.

The Woodbridge School students have had considerable success with their doggy delights and have been selling their products at school and to the general public.

“Before Christmas we did a lot of Christmas markets,” said Sarah.

Since then the D.O.G. team have become a regular fixture at the market and are also looking for other potential stockists of their leads.

With sales accumulating the group are considering moving into other pet-based products such as collars and toys in the near future.

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